What is Minddex.ai?
Minddex is the first Generative Engine Optimization (GEO) platform built to analyze and optimize brand visibility in AI-generated answer, from tools like ChatGPT, Gemini, and Perplexity. A New Search Paradigm : Search behavior is changing fast. More and more users — from consumers to B2B buyers — are turning to AI assistants instead of traditional search engines. These tools don’t show blue links. They generate answers directly, often without referencing your website or your brand — even when they should. And most companies have no idea what’s being said about them… or if they’re even mentioned. Minddex helps brands: - Measure their visibility in AI responses (what’s being said, on which queries, and how prominently), - Compare against competitors (who’s mentioned, who’s not, and in what context), - Identify the sources used by AIs to generate answers, - Detect blind spots where your brand should appear — but doesn’t, - Get actionable recommendations to improve AI visibility (content strategy, structure, data sources, and trust signals). Use Cases - Marketing & SEO teams: understand drops in organic traffic and pivot content strategy. - Communications & PR: discover which sources and journalists influence AI responses. - Brand Management: control your brand’s narrative across AI platforms. - Competitive Intelligence: monitor how competitors show up in AI vs your brand. - E-commerce & Product: use GEO (Generative Engine Optimization) to improve product presence in AI. The GEO Score Each brand tracked by Minddex receives a GEO Score, a proprietary visibility index that reflects how well your brand shows up in AI-generated answers. This score becomes your North Star in the post-SEO era. Secure, Confidential, Flexible Minddex works by project: you can analyze multiple brands or product lines, define strategic queries, and access fully customizable dashboards. All data is stored in Europe, 100% confidential, and never resold.
How to use Minddex.ai?
Using Minddex is simple and designed for marketing, SEO, and digital teams, no technical skills required. 1. Create a Project Define what you want to analyze: A brand (e.g. L’Oréal), a product line (e.g. “eco-friendly skincare”) or even a competitor Each project includes your focus keywords, target markets, and optional competitors for benchmarking.